Video and podcasting
Today, Microsoft’s MySpace has upgraded it’s video facilities to compete against Google’s YouTube, and you can find the site at www.myspacetv.com.
It is reported that…
“MySpace TV will be an independent site and will not require a user to have a MySpace ID. There will be integration between MySpace and MySpace TV, enabling MySpace users to display their videos easily within their profiles.”
But that’s not my experience. I was redirected to Myspace to sign up for an account. I’ve done so and will investigate further.
My reasons for doing so are because I’ve already been exploring the possibilities of video podcasting. By that I mean using a blog to distribute video material to potentially interested visitors to my website.
Of course, in my case this gives me the ability to introduce this relatively new medium to any of my clients who see the marketing potential of using video on their own websites. So expect to see a video podcast of me presenting a short “Blogging For business” seminar in the not too distant future here in this blog.
Once this is up and running a group of business associates are looking to put together a series of training workshops on marketing and pr, which will equip businesses with the knowledge to use the latest web tools such as video and audio podcasting alongside blogs to better promote their businesses on the web.
One of the major obstacles to video blogging has been storage and bandwidth issues, but I am now at the stage where these problems can be solved. In other words we have a workable solution.
Already audio podcasts are having many beneficial effects for the producers and users/potential clients, and video podcasts are fast becoming a reality for medium/small businesses to use in their marketing mix, too.
